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Master of Science in Tourism (Research)

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Taylor's University Malaysia

Master of Science in Tourism (Research)

university icon
Taylor's University Malaysia

Master of Science in Tourism (Research)

Qualification
Master's Degree
Duration
2 years
Intake
FebFebAprAprJunJunSepSepOctOct
English Requirement
IELTS 6.0
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
First year from MYR 17,650 excludes 6% SST & other fees
Estimated total tuition from ~MYR 35,300 2 years programme
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Taylor's University Malaysia ?

The Master of Science in tourist (Research) degree at Taylor's University Malaysia focuses on advanced study and research in the tourist industry. Students work in multidisciplinary teams and conduct in-depth research projects under the direction of experienced faculty members and state-of-the-art facilities. Graduates can pursue a variety of careers in academia, research facilities, governmental organizations, and the travel and tourist sector, all of which will promote and support tourism on a worldwide scale.

Research Methodology:

Students are required to pass the Research Methodology modules (6 credit hours) in the first year of their candidature.

Key Research Areas:

  • Consumer Behavior
  • Destination Development
  • Destination Benchmarking
  • Environmental Management
  • Ecotourism Rating and Certification
  • Economic Impacts of Tourism
  • Food Tourism
  • Human Resource Development
  • Hospitality Services
  • Higher Education Services
  • Knowledge Management
  • Medical Tourism
  • Organisational Behaviour
  • Poverty Alleviation via Tourism 
  • Product Developments
  • Rural Poverty and Tourism
  • Sustainable and Responsible Tourism
  • Sustainable Tourism Developments
  • Socio-cultural Impacts of Tourism
  • Special Interest Tourism
  • Socio-Anthropology of Tourism and Leisure
  • Services Marketing
  • Service Quality
  • Tourist Guest Behaviour
  • Tourist Guest Satisfaction
  • Tourism Development
  • Urban Tourism Management
  • Place Branding and Marketing

 

 
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