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Home > Universities > SEGi University Malaysia > Bachelor of Mass Communication (Hons) – ODL

Bachelor of Mass Communication (Hons) – ODL

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SEGi University Malaysia(Kuala Lumpur)

Bachelor of Mass Communication (Hons) – ODL

university icon
SEGi University Malaysia(Kuala Lumpur)

Bachelor of Mass Communication (Hons) – ODL

Qualification
Bachelor's Degree
Duration
3 years
Intake
FebFebJunJunSepSep
English Requirement
IELTS 5.0
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
First year from MYR N/A excludes 6% SST & other fees
Estimated total tuition from ~MYR 0 3 years programme
Published fees don't include possible scholarships and YourUni discounts — most students pay less than the sticker price.

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The Bachelor of Mass Communication (Hons) – ODL Program at SEGi University Malaysia focuses on mass communication and provides students with practical skills, theoretical knowledge, and hands-on training. The program offers a blended learning approach for adult learners, allowing them to study at their own pace while maintaining work-life balance. Graduates receive a full SEGi University qualification and have networking opportunities with peers in the industry.

Future Careers

  • Journalist
  • Corporate Communication Executive
  • Public Relations Executive
  • Advertising Executive
  • Content Creator
  • Copywriter
  • Media Planner
  • Television Presenter
  • Radio Presenter

Programme Subjects

  • Understanding Broadcasting
  • Understanding Journalism
  • Communication English
  • Understanding Public Relation
  • Integrated Marketing Communication
  • Corporate Communication
  • Creative Writing
  • Media Technology & Practices
  • Understanding Advertising
  • Psychology in Communication
  • Managing Media and Business
  • Social Media and PR Practices
  • Sociology of Media & Culture
  • Public Opinion and Propaganda
  • Mass Comm. & Stories of Mass Media
  • Media Law, Power & Public Opinion
  • Creative & Innovative Publishing
  • Theory and Principles of Communication
  • Business Ethics
  • Environmental Management & Technology
  • Entrepreneurship Development
  • Communication & Campaign Management
  • Research Methods
  • Media Relations and Publicity (PR)
  • Industrial Training
  • Research Project
  • Public Relations and Media Writing (PR)
  • Strategies and Practices in Public Relations (PR)

Mata Pelajaran Umum (MPU)

  • TITAS / Bahasa Melayu Komunikasi 2
  • Hubungan Etnik / Pengajian Malaysia 3
  • Bahasa Kebangsaan A / Effective Listening
  • Personal Health Management
  • Pengurusan Ko-Kurikulum
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