The curriculum provides students with the time and tools they need to study the tourism and hospitality industries, conduct rigorous research, and publish their results. The curriculum also lends itself to engaging and informative studies on society, the economy, and the marketplace. Students can study any area of interest related to hospitality and tourism, gaining real-world teaching experience that will help them to flourish in university teaching in their fields of interest. The curriculum also cultivates excellent research abilities, allowing graduates to undertake and publish academic research with competence and confidence.

Suggested topics to look into:

• Investigating sustainable tourism practices and how they affect local populations and the environment.
• Investigating customer behavior in the travel and hospitality sectors.
• Examining the role of technology in changing tourism and hospitality services.
• Investigating destination management solutions to improve tourist satisfaction and competitiveness.
• Investigating the economic effects of tourist development on host communities.
• Investigating the cultural contexts of tourist and hospitality experiences.
• Investigating workforce development and talent management in the tourist and hospitality sectors.
• Examining the marketing tactics and branding activities of tourist sites and hotels.
• Exploring crisis management and risk assessment in the tourist and hospitality industries.
• Developing novel techniques to improving tourism experiences and hospitality services.