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Home > Universities > INTI International University Malaysia > Bachelor of Business (Honours) Marketing

Bachelor of Business (Honours) Marketing

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INTI International University Malaysia

Bachelor of Business (Honours) Marketing

university icon
INTI International University Malaysia

Bachelor of Business (Honours) Marketing

Qualification
Bachelor's Degree
Duration
3 years
Intake
JanJanMayMayAugAug
English Requirement
Not Required
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
First year from MYR N/A excludes 6% SST & other fees
Estimated total tuition from ~MYR 0 3 years programme
Published fees don't include possible scholarships and YourUni discounts — most students pay less than the sticker price.

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The Bachelor of Business (Honours) Marketing Program at INTI International University Malaysia focuses on developing students' understanding of fundamental marketing concepts and equipping them with the necessary skills for successful careers in marketing. Through this program, students will gain comprehensive knowledge of marketing practices and be prepared to enter the professional marketing field with confidence. 

Dual Award

 Students earn two awards from INTI International University and the University of Hertfordshire, UK.

Future Careers

  • Marketing Personnel
  • Sales Personnel
  • Advertising Personnel
  • Product Manager
  • Banking
  • Marketing Consultant
  • Analytics for Business
  • Business Accounting
  • Business Communication
  • Business Ethics
  • Economic Principles and Issues
  • Entrepreneurship
  • Financial Management
  • Human Resource Issues and Strategies
  • Information Management / Logistics Transportation
  • International Business
  • Marketing Principles
  • Operations Management
  • Organisational Behaviour Management
  • Strategic Management

Electives (Choose 9)

  • Accounting
  • Business Administration
  • Finance
  • Human Resource Management
  • International Business
  • Marketing
  • Logistics and Supply Chain Management

Final Year Specialisation Project

MPU Subjects

  • Community Service
  • Corporate Social Responsibility
  • Design Thinking
  • Communicating in Malay 2 (International students)
  • Philosophy and Current Issues
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