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Home > Universities > City University Malaysia > Bachelor of Mass Communication (Hons)

Bachelor of Mass Communication (Hons)

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City University Malaysia

Bachelor of Mass Communication (Hons)

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City University Malaysia

Bachelor of Mass Communication (Hons)

Qualification
Bachelor's Degree
Duration
3 years
Intake
JanJanMayMaySepSep
English Requirement
IELTS 5.0
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
First year from MYR 11,004 excludes 6% SST & other fees
Estimated total tuition from ~MYR 36,400 3 years programme
Published fees don't include possible scholarships and YourUni discounts — most students pay less than the sticker price.

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The Bachelor of Mass Communication (Hons) Program at City University Malaysia provides students with the opportunity to specialize in a field that is directly relevant to their future careers. While graduate degrees often have an interdisciplinary approach, they also encourage students to pursue independent study within the field of mass communication and media studies. 

Future Careers

Production Team (Broadcasting), Reporter (Newspaper, Magazine, Online Portals) ,  Public Relations Officer, Advertising / Media Account Executive, Branding Executive, Digital Media Executive, Cameraman, Photographer, Scriptwriter, Campaign / Project Manager.

 

YEAR 1

• Public Speaking
• Mass Media and Society
• Intercultural Communication
• Introduction to Advertising
• Introduction to Mass Communication
• Academic Skills
• Visual Communication and Photography
• Psychology of Communication
• Meeting Skills
• Introduction to Public Relations
• Desktop Publishing
• Mandarin 1 / French 1
• Integrated Marketing Communication
• Introduction to Film & Cinema
• Introduction to Journalism

YEAR 2

• Mandarin 2 / French 2
• Theories of Mass Communication
• Introduction to Television Broadcasting
• Statistics for Social Science
• English For Academic Purposes
• Co-Curriculum
• Theories of Human Communication
• Quantitative Research Method
• Radio Broadcasting
• Media Writing & Editing
• Script Writing for Radio and Television
• English For Employment
• New Media and Communication Technologies
• Copywriting
• Entrepreneurship / Bahasa Kebangsaan A

YEAR 3

• Web Design
• Quantitative Research Method
• Media Management
• Emerging Trends in Advertising
• Audience Analysis for Traditional and New Media
• Hubungan Etnik / Pengajian Malaysia 3
• Tamadun Islam dan Tamadun Asia / Bahasa Melayu Komunikasi 2
• Television Production
• Public Relations: Issue and Case Study
• Event Management
• Communication Law and Ethics
• Practical Training

Credit Hours : 126

 

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